Marketing
Degree Label
Degree
Program Language
Program Duration
Tuition Fee / per semester
Fees & Estimates
University-wide fees
Charged by Near East University on top of program tuition. Applies to every student at this university.
- English preparatory school
Only charged to students who must complete English prep before starting the program.
3,225 €per semester
All amounts include VAT (KDV) and are indicative. Final fees are confirmed in your offer letter.
Program Overview
The Bachelor of Arts (B.A.) in Marketing at Near East University (NEU) is a 4-year, on-campus program offered by the Faculty of Economics and Administrative Sciences. Located in Nicosia, North Cyprus, this program is designed to equip students with the knowledge and skills needed to succeed in the dynamic field of marketing. The curriculum combines theoretical foundations with practical applications, preparing graduates for a wide range of careers in business and management.
What You'll Study
The Marketing program covers core areas of business and management, with a focus on marketing strategy, consumer behavior, market research, and digital marketing. Key subjects include:
- Principles of Marketing
- Consumer Behavior
- Marketing Research
- Digital Marketing
- Brand Management
- Advertising and Promotion
- Sales Management
- International Marketing
Students will develop analytical, communication, and strategic thinking skills through case studies, group projects, and real-world simulations. The program does not require a thesis, allowing students to focus on coursework and practical experience.
Career Outlook
Graduates of the Marketing B.A. program are prepared for diverse roles in the private and public sectors. Potential career paths include:
- Marketing Manager
- Brand Manager
- Digital Marketing Specialist
- Market Research Analyst
- Advertising Executive
- Sales Manager
- Public Relations Specialist
The program also provides a strong foundation for further study in business or marketing at the graduate level.
Admission Overview
Admission to the Marketing program at Near East University requires a high school diploma or equivalent. International students must meet the university's English language proficiency requirements. Specific application deadlines and required documents can be obtained from the NEU admissions office.
Translation Note: If these documents are not in English, official translations are required, along with the original documents.
Passport must be valid for at least 6 months beyond the application date.
- Recent passport‑style photo with plain background, showing full face clearly. Must be high‑quality and suitable for official identification or academic records.Photo
- Official travel document issued by a national authority, serving as proof of identity and citizenship. Requirements vary by country (validity period, biometric features, format), but a minimum of six months’ validity is generally expected for international applications.Passport
- Proof of completion of upper‑secondary education. Each country issues its own equivalent credential (e.g., “High School Diploma” in the U.S., “A‑Levels” in the U.K., “Baccalauréat” in France), all serving as eligibility evidence for higher education admission.High School Diploma
- Official document listing courses taken and grades earned during secondary education. Each country issues its own format (e.g., GPA scale in the U.S., percentage marks in India, letter grades in Europe), but all serve to verify academic performance and readiness for higher education.Transcript
- Official document issued by an authority (school, university, training body, or government) confirming completion of a program or achievement of a qualification. Formats and titles vary worldwide, but all serve as recognized proof of skills, education, or eligibility.Certificate
- Official proof of language proficiency issued by recognized testing bodies (e.g., IELTS, TOEFL, DELF, TestDaF). Each country or institution may accept different exams and levels, but all serve to verify communication ability for academic or professional eligibility.Language Certificate